Industry Viewpoint: Innovation can drive produce consumption
Story Date: 6/13/2017

 

Source: THE PRODUCE NEWS, 6/12/17

The produce industry isn't one historically known for innovation, but that's changing fast, providing opportunity to improve health and grow the category like never before - and it takes more than a good idea. Bringing on-trend, innovative products, like the cauliflower "rice" and vegetable noodles that home cooks want, takes creating a culture of innovation and exploration.

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