Source: NEWS & OBSERVER, 3/19/18


Despite repeated jabs from Wendy’s during the Super Bowl and on social media, McDonald’s has pressed forward with its announcement to sell fresh, not frozen beef for its Quarter Pounders across the country. Raleigh will be one of the first cities to experience the change. The move to fresh beef is the latest effort to reboot McDonald’s’ image by providing the fresher food that consumers are increasingly seeking out, but the golden arches might be missing a golden opportunity to address a major health concern.

For more of this story, click here.