Ag industry fails to promote itself
Story Date: 12/10/2018

 

Source: SOUTHEAST FARM PRESS, 12/6/18


Two hours a month, considering all the other things farm folks find time to do, should not be too much of a burden to devote to promoting agriculture. “The biggest problem facing agriculture today,” says Jay Lehr, “is the misconception consumers have about what we do.” Lehr, Science Director of the Heartland Institute, challenged the audience during his keynote address at the 30th annual Texas Plant Protection Association Conference in Bryan, Texas, to spend time talking about what they do.

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