Startup Freshspire offers direct access to local food with online wholesale market
Story Date: 1/30/2019

 

Source: Chantal Allam, WRAL TECHWIRE, 1/29/19

In the U.S., food waste is estimated at between 30-40 percent of the food supply. For Shraddha Rathod, that’s just not good enough. So she decided to do something about it. “Our initial approach was marketing the surplus food that is often left on farms or in food distribution warehouses,” recalled the recent electrical/computer engineering graduate from NC State University. “I clearly remember a conversation with a farmer: 'I don’t want to sell surplus food, I want to sell food before it’s surplus!’

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