If I use social media, will activists target my farm?
Story Date: 1/8/2020

 

Source: AGDAILY, 12/30/19


Fear of activists targeting the farm is one of the top reasons many farmers mention when I ask why they aren’t using social media to connect with consumers. It’s right up there with, “I don’t have time” and “I don’t have good cellular data.” I understand why this can be a reasonable answer to why you aren’t engaging with consumers. You believe that you are protecting your farm business.
But are you sure about that?

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