Source: Chris Bennett, AGPROFESSIONAL, 2/18/20


Just barely off the starting line of his farming career in 2012, Russell Hedrick stared at a fork in the road, a precarious split between profit and yield. The path to profit beckoned, while the immediate lure of yield carried heavyweight appeal and turned the young man’s head—almost. At 28, the first-generation producer picked the path less traveled: “I was like nearly any other young guy, convinced I could hit those big yield numbers, but I made the choice to go after profitability over everything else.”

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