Source: Tim Linden, THE PRODUCE NEWS, 2/3/21


With Valentine’s Day right around the corner, U.S. strawberry supplies are down significantly so far this year creating a demand-exceeds-supply situation and an f.o.b. price on California strawberries in the low $20s. A slower start to the deals in both California and Florida as well as some winter rain in Southern California have created the short supply situation. A look at the volume report put out on a daily basis by the California Strawberry Commission showed that through the month of January...

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