Source: Chris Bennett, AGWEB, 1/25/21


When Sesame Street knocked, Casey Cox threw open the door on her Georgia farm and charged toward an opportunity to take American agriculture to a new audience. The classic children’s television series, with viewership reaching dizzying heights, was asking, and Cox was readily answering. “Yes. Absolutely. We’ll make it work and get it done—no matter what.” In early 2019, Sesame Street began preparing a segment partially focused on an iconic food with a hallowed place in every American pantry: peanut butter.

For more of this story, click here.