Source: NCDA&CS, 5/17/21
In a typical year the NCDA&CS International Marketing team travels extensively to promote North Carolina products. This is necessary because around 95 percent of the world population lives outside the United States, which means international trade is a key to continued and future agricultural success for North Carolina. On average, NC agricultural exports increase 10 percent annually.
But what happens when a division that is defined by travel and creating overseas relationships for our agricultural products is grounded by a global pandemic? For Peter Thornton and his International Marketing team, it means you find opportunity.
For more of this story, click here.
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