Source:  NCDA&CS, 5/25/10

The date for an upcoming food business workshop at the Virginia Boone Building at the Western N.C. Ag Center in Fletcher has been changed to Aug. 11.

The workshop, originally scheduled for Aug. 10, is part of a series designed to help food entrepreneurs create and grow successful businesses.

“Making Media Work for Your Food Business” will be held Aug. 11, and “The Secrets of Marketing and Selling Success” will be held Nov. 9. The registration period will open July 6 for the Aug. 11 event and Oct. 2 for the Nov. 9 workshop.

Workshops are being hosted by the N.C. Department of Agriculture and Consumer Services and will be held from 8:30 a.m. to 4:15 p.m.

The workshops will cover a variety of topics, including creating a competitive advantage, understanding the difference between sales and marketing, knowing when to make the move from part-time to professional, marketing to food service and retail, and understanding the financial considerations of expanding a business.

Each workshop costs $30, which covers materials and lunch. The deadline for each workshop will be the week prior to the event date. Space is limited to 40 people, and interested participants are encouraged to register early once registration opens.

Registration information will be available at www.ncagr.gov/markets/agbizmarketing.htm once registration opens, or call Annette Dunlap in the NCDA&CS Marketing Division at (919) 733-7887 for more.