Pork producers call HSUS complaint an 'assault'
Story Date: 4/20/2012

 
Source: Michael Fielding, MEATINGPLACE, 4/19/12

The National Pork Producers Council (NPPC) is calling a complaint filed with the Federal Trade Commission by the Humane Society of the United States "an assault that seems obviously in response to the U.S. pork industry’s strident opposition to congressional legislation that would allow federal bureaucrats to tell farmers how to raise and care for their animals."

NPPC released a statement Wednesday afternoon in light of the HSUS announcement that it had filed the complaint, which alleges that NPPC engages in deceptive advertising related to animal well-being in violation of the Federal Trade Commission Act.

The complaint alleges that the pork industry’s public descriptions of its “We Care Initiative” and “Pork Quality Assurance Plus” program have numerous false claims regarding the welfare of pigs.

NPPC says it will analyze the complaint once it is made public, adding that it "looks forward to the FTC quickly dismissing HSUS’s complaint."

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