AMI’s newest video addresses mechanized processing
Story Date: 9/5/2013

 

Source: Lisa M. Keefe, MEATINGPLACE, 9/4/13


In response to the argument that using machinery is an unnatural way of processing beef, pork and poultry, the American Meat Institute has posted a new Meat Mythcrusher video challenging that perception.


The video features an interview with Melvin Hunt of Kansas State University, who discusses the history of agriculture technology and its advancements in recent years, citing technologies that remove meat from carcasses as an example of new advancements being used in a way that aren’t much different than commonly accepted technology from the past, AMI said in a news release.


The video also highlights and benefits of new technology, including safety, quality and efficiency.


The Meat MythCrusher video series is produced by AMI in conjunction with the American Meat Science Association (AMSA).? The series now includes more than 25 videos, including those on hormone use in animals, ammonia in ground beef, Meatless Mondays and more.

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