Source: Bill Tomson, AGRI-PULSE, 9/22/16

It turns out that millennials, perhaps the most important generation in terms of retail sales, are big consumers of organic food and other products, according to new study results announced today by the Organic Trade Association. About 52 percent of household heads that buy organic food are millennials in the prized 18- to-34-year-old age group, the study concluded.

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